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Heathrow Natural Food & Beverage, Inc. : Heathrow Natural Food & Beverage, Inc. to Sponsor Several Live Events


Published on 2009-05-12 06:36:34, Last Modified on 2009-11-02 11:43:26 - Market Wire
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LAKE MARY, FL--(Marketwire - May 12, 2009) - Heathrow Natural Food & Beverage, Inc. (PINKSHEETS: [ HRNF ]) is pleased to announce that it will sponsor several live events in 2009 to brand its ACAI Plus functional gum. The initial event will be a beauty contest in late July to crown Miss Energy who will become the spokeswoman for ACAI Plus. The contest will be held on the world famous Ft. Lauderdale Beach and be judged by a celebrity packed panel. The contest will draw several thousand fans as well as extensive media coverage. Specific details of the contest will be announced shortly. The ACAI Plus brand will also be part of several marathons and 10K & 20K races in 2009, including the NYC Marathon in October. In addition, ACAI Plus will sponsor multiple charity golf events in 2009, cycling events throughout the U.S.A and the very popular South Beach Food festival.

"We feel live events such as discussed, will give us extensive exposure to consumers who are into healthy living habits and will actually have a change to sample ACAI Plus at the events. Grassroots marketing is a very powerful way of expanding your brand awareness at a fraction of the cost of traditional media. We are very excited about being the first company to bring a functional gum such as ACAI Plus to market and expect consumer response to be very positive," said Michael Pagnano, CEO Heathrow Natural Food & Beverage, Inc.

About Heathrow Natural Food & Beverage, Inc.: [ www.incredibledrink.com ]

Heathrow Natural Food & Beverage, Inc., is an independent national distributor of natural food products such as Exfuze, a very popular botanical nutritional beverage and the Heathrow Natural line of Super Food Products. HNFB is based in Florida and generates revenue through online and call center sales as well as over 138 distributors nationwide. HNFB also owns WGL Entertainment, the producer of the WGL Million Dollar Shootout reality television series.

Statements contained in this news release, other than those identifying historical facts, constitute "forward-looking statements" within the meaning of Section 21E of the Securities Exchange Act of 1934 and the Safe Harbor provisions as contained in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements relating to the Company's future expectations, including but not limited to revenues and earnings, technology efficacy, strategies and plans, are subject to safe harbors protection. Actual Company results and performance may be materially different from any future results, performance, strategies, plans, or achievements that may be expressed or implied by any such forward-looking statements. The Company disclaims any obligation to update or revise any forward-looking statements.

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