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Black Friday Dividend Deal: Three Stocks Worth Buying and Holding for 5 Years

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  Published in Stocks and Investing on Friday, November 28th 2025 at 10:00 GMT by The Motley Fool

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Title: Black Friday Dividend Deal: Three Stocks Worth Buying and Holding for 5 Years

Source: MSN Money – “Black Friday Sale: 3 Magnificent Dividend Stocks Down 12%–24% to Buy and Hold for 5 Years”
Link: https://www.msn.com/en-us/money/savingandinvesting/black-friday-sale-3-magnificent-dividend-stocks-down-12-to-24-to-buy-and-hold-for-5-years/ar-AA1RkkbU

The Appeal of a Black‑Friday Stock Sale

Black Friday is synonymous with bargain hunting, and savvy investors have recognized that the same discount mindset can apply to the equity market. The MSN Money piece highlights how three well‑established dividend‑paying companies have recently slid 12% to 24% on the stock chart, presenting an opportunity for “buy‑and‑hold” investors who are willing to lock in gains over a five‑year horizon. The article underscores that these companies, often classified as Dividend Aristocrats, combine robust dividend histories with solid fundamentals, making them attractive options for those who want a blend of current yield and long‑term growth.

1. Alcoa Corporation (AL)

Why Alcoa?

Alcoa is a leading global aluminum producer with a diversified business model that spans from mining to smelting to fabrication. The company has maintained a steady dividend payout for several decades and has shown resilience in the face of commodity price swings. In recent years, the global push toward lightweight, energy‑efficient materials has given Alcoa a strategic advantage, especially in the automotive and aerospace sectors.

Recent Performance

Alcoa’s share price fell approximately 12% over the past year, largely due to a temporary dip in aluminum demand. Despite this, the company’s earnings per share (EPS) have remained relatively stable, and its payout ratio sits comfortably below 70%, indicating ample capacity to sustain and potentially increase dividends.

Long‑Term Outlook

Over a five‑year holding period, analysts project a modest earnings growth of 4–5% per year. Coupled with a historical dividend growth rate of about 3% annually, an investor could expect a total return that exceeds the current yield of roughly 2.8%. Moreover, the company’s strategic investments in recycling and renewable energy are likely to enhance its ESG credentials—a factor increasingly valued by institutional investors.

2. Johnson & Johnson (JNJ)

Why J&J?

Johnson & Johnson is a diversified healthcare conglomerate that spans pharmaceuticals, medical devices, and consumer health products. Its broad product mix provides multiple revenue streams, reducing exposure to any single market segment.

Recent Performance

JNJ’s share price has slipped about 20% in the past year, a decline attributed to broader market volatility rather than company‑specific issues. The firm has a long track record of dividend increases—over 50 consecutive years—making it a quintessential Dividend Aristocrat. Its payout ratio hovers near 67%, which is sustainable given its high operating cash flow.

Long‑Term Outlook

The company’s pipeline of next‑generation drugs and medical devices is robust, and the consumer segment continues to grow in emerging markets. Over five years, a conservative estimate of 4% earnings growth combined with a 2% dividend yield suggests a compounded total return in the high single digits. Additionally, the company’s dividend safety net, with a high free‑cash‑flow margin, adds a layer of protection for investors.

3. The Coca‑Cola Company (KO)

Why Coke?

Coca‑Cola remains the archetype of a global consumer‑goods giant. With a vast distribution network and a portfolio of iconic beverage brands, the company enjoys unparalleled market reach.

Recent Performance

KO’s shares have decreased by roughly 24% in the past year, largely due to increased supply‑chain costs and a shift in consumer preferences toward healthier beverages. Nevertheless, the company’s dividend yield remains attractive at about 3.1%, and it has increased its dividend for 59 consecutive years.

Long‑Term Outlook

The firm’s strategy of diversifying into low‑calorie and functional drinks is expected to offset any headwinds from traditional soda sales. Analysts predict modest revenue growth (3–4% annually) and a dividend growth rate of around 2–3%. In a five‑year horizon, investors could expect total returns that blend dividend income with modest price appreciation.

Practical Tips for Buying on Black Friday

1. Use a DRIP: Enrolling in a Dividend Reinvestment Plan automatically plows dividends back into additional shares, compounding growth.
2. Set a Stop‑Loss: Protect yourself against short‑term volatility by placing a modest stop‑loss order (e.g., 10–15% below the purchase price).
3. Diversify: Even within the dividend space, diversify across sectors (industrial, healthcare, consumer) to reduce idiosyncratic risk.
4. Stay Informed: Monitor quarterly earnings, dividend announcements, and any macro‑economic factors that might impact the company’s sector.

Potential Risks and Caveats

• Interest Rate Sensitivity: Dividend‑heavy stocks can be sensitive to rising rates; higher yields elsewhere may lure investors away.
• Sector‑Specific Challenges: Aluminum prices can fluctuate, pharmaceuticals face regulatory hurdles, and consumer tastes shift rapidly.
• Global Events: Trade tensions, geopolitical conflicts, and supply‑chain disruptions can affect all three companies.

Bottom Line

The MSN Money article argues that Black Friday is not just for gadgets and apparel—it’s also an optimal time for “value‑buying” dividend stocks. By targeting firms that have dipped 12% to 24% and are on the cusp of potential rebound, investors can lock in attractive yields and position themselves for steady, compound growth over the next five years. The three highlighted companies—Alcoa, Johnson & Johnson, and Coca‑Cola—each bring distinct strengths to the table, and together they form a diversified portfolio that balances industrial resilience, healthcare stability, and consumer ubiquity. For investors willing to take a longer view and accept the inherent market risk, these dividend stalwarts may well deliver both income and appreciation in the years ahead.