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Stocks and Investing
Mon, July 13, 2009 Roomlinx, Inc.: Roomlinx Proprietary Ad Platform Generates Additional Revenue for Hotels Nationwide
DENVER, CO--(Marketwire - July 13, 2009) - In the midst of economic recession, interactive TV provider Roomlinx offers the hospitality industry a new way to generate revenue with a powerful and effective advertising platform integrated into their proprietary in-room interactive TV offering. Hotels using the Roomlinx (
Through this unique advertising platform, Roomlinx serves as prime real estate for businesses looking to get the attention of the transient demographic. Hotels now have a powerful tool to generate advertising dollars while also providing guests a unique experience to quickly and conveniently access local information including restaurants, services, attractions, maps and more, without leaving their room.
"We built our ad platform to be very flexible and robust, giving us the capability to capture additional revenue," said Roomlinx CEO Mike Wasik. "We have been successful in generating revenue for Roomlinx and the hotels, but I feel this is just a taste of what our platform is capable of accomplishing."
The Roomlinx ad platform goes beyond local and national businesses. Hotels can leverage ad space for their own property and drive guests towards restaurants, gift shops, room service, reservations and event planning located in the hotel.
Proven Revenue Generation for Hotels and Enhanced Experience for Guests
Sleep Inn & Suites in Minot, ND recently implemented the Roomlinx Interactive TV product into 80 rooms and plans to install it in their other 96 rooms over the next few months. Terry Alexander, General Manager of the Minot Sleep Inn, remarked, "Beyond generating additional revenue from guests, the Roomlinx ad model has made it possible for us to provide guests with free movies as a value-added service. Close to 90 percent of the potential advertisers we've talked to have signed on, and we plan on adding the Roomlinx platform to our sister property within the next year."
The Grand Bohemian Hotel in Asheville, NC also recently integrated Roomlinx Interactive TV as its in-room media and entertainment offering. John Luckett, the hotel's General Manager, says the Roomlinx interactive ad platform has been instrumental in attracting large groups, usually in association with corporate events. "Recently, a large car manufacturer rolling out a new auto line chose the Grand Bohemian Hotel to house close to one hundred journalists due to the Roomlinx system and its capabilities," said Luckett. "With the ad space the Roomlinx platform provides, we were able to custom-build the in-room media for the manufacturer with branding and product information. No other in-room media platform gives us the opportunities to add value for our customers that Roomlinx does."
About Roomlinx
Roomlinx is the hospitality in-room expert providing in-room Interactive TV products designed to increase revenues and brand loyalty for hotels, resorts, and other properties, utilizing premium content and applications demanded by today's traveler. Please contact Bob Wagener for a demo or visit us at [ www.roomlinx.com ].
Safe Harbor Cautionary Statement
Certain statements in this news release, including statements that we "believe," "expect," "intend," "plan" or words of similar import, are forward-looking information within the meaning of Rule 175 under the Securities Act of 1933 and Rule 3b-6 under the Securities Exchange Act of 1934, and are subject to the safe harbor created by those rules. All statements, other than statements of fact, included in this release, including, without limitation, statements regarding potential future plans, new products and services and objectives of the company, are forward-looking statements that involve risks and uncertainties. There can be no assurance that such statements will prove to be accurate, and actual results and future events could differ materially from those anticipated in such statements. Factors that could cause actual results to differ materially from those in the forward-looking statements include, among other things, the following: the company's successful implementation of the new products and services, demand for the new products and services, the company's ability to successfully compete against competitors offering similar products and services, general economic and business conditions; unexpected changes in technologies and technological advances; ability to commercialize and manufacture products; results of experimental studies research and development activities; changes in, or failure to comply with, governmental regulations; and the ability to obtain adequate financing in the future. This information is qualified in its entirety by cautionary statements and risk factors disclosure contained in certain of the Company's Securities and Exchange Commission filings available at [ http://www.sec.gov ], which you should carefully review. Roomlinx does not assume any obligation to update or revise any forward-looking statements, whether as the result of new developments or otherwise.
