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2012 Big Rock Eddies Media Invitation and Advisory


Published on 2012-05-28 14:01:23 - Market Wire
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May 28, 2012 16:56 ET

2012 Big Rock Eddies Media Invitation and Advisory

CALGARY, ALBERTA--(Marketwire - May 28, 2012) - Big Rock Brewery Inc. (TSX:BR) is inviting Calgary and area media to take part in the 19th Annual Big Rock Eddies on Monday, June 4, 2012. This advisory includes event details and contact information should your media outlet be interested in attending the event.

19th Annual Big Rock Eddies
Date:Monday, June 4, 2012
Location:EPCOR CENTRE's Jack Singer Concert Hall (205 8th Avenue S.E.)
Schedule of events:6:00 PMVIP Reception in Martha Cohen Theatre lobby
6:30 PMDoors open to general ticket buyers and the red carpet extravaganza
8:00 PM - 9:30 PMEddies award show takes place
9:30 PMWinners photos and interviews facilitated immediately following the show, details available with media kit
(available at event entrance)
9:45 PM - MidnightPost-show event - enjoy the festivities
Interviews and photos:On the stage, immediately after the stage show, interviews and photos will be available with Big Rock CEO Robert Sartor, Eddies winning producers and artists; and a representative from each of the three beneficiaries.
Event beneficiaries:One Yellow Rabbit Performance Theatre, Calgary Women's Emergency Shelter, and EPCOR CENTRE for the Performing Arts
Food & Drink:Big Rock products will of course be available for tasting, and a variety of restaurants will be in attendance sampling their best dishes

There are a limited number of seats available for the media to view the Eddies show. Media will have access to the red carpet, pre-show event, interviews and after-party once attendance has been confirmed.

To confirm your attendance for the Eddies Show, please respond to Christy Sterling (see contact information below) with answers to the following questions:

  • Name of media outlet.
  • Name and title of each media representative you are requesting to have attend (this includes reporters, hosts, photographers, camera operators, producers, etc.).
  • A brief description of intended event coverage and air/print/publish date of coverage.

An embargoed DVD with winning commercials and print ads will be available upon request.

To confirm your attendance or for other inquiries regarding the Eddies please contact Christy Sterling.



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