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Gen Z's surprising 2025 strategy aims to rewrite the playbook for young investors


Published on 2025-01-16 23:21:17 - MSN
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  • However, a recent study showed that young investors are actually planning to invest in less-risky assets in 2025. The study was conducted by online brokerage eToro and research company Opinium. It surveyed 10,

The article from MSN Money discusses Generation Z's unique approach to investing as they come of age in 2025. Unlike previous generations, Gen Z is showing a preference for sustainable and ethical investments, focusing on companies that align with their values such as environmental sustainability, social justice, and corporate transparency. This shift is driven by their access to information, heightened awareness of global issues, and a desire to make a positive impact through their financial decisions. They are also leveraging technology, using apps and platforms that cater to socially responsible investing (SRI) and environmental, social, and governance (ESG) criteria. Moreover, Gen Z investors are less risk-averse, often engaging in micro-investing and embracing cryptocurrencies and other alternative investments. This strategy not only aims at financial returns but also at fostering a better world, potentially rewriting the traditional investment playbook for young investors.

Read the Full MSN Article at:
[ https://www.msn.com/en-us/money/economy/gen-z-s-surprising-2025-strategy-aims-to-rewrite-the-playbook-for-young-investors/ar-AA1xk3H5 ]
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