PORT ST. LUCIE, FL--(Marketwire - Feb 6, 2012) - Water Technologies International, Inc. (PINKSHEETS: [ WTII ]) announced today that it has engaged Paris & Paris Holdings, Inc. and Jeferson Paris to launch an international distribution platform.

Paris & Paris Holdings, Inc. is connected to a sophisticated media agency focused on developing high end interactive customer experience strategies and marketing material. Paris & Paris Holdings and its senior consultant Jeferson Paris have significant experience in developing and implementing comprehensive marketing and distribution plans for both (B2B) business-to-business and retail market segments. This experience comes from 36 years of work with a Fortune 500 heavy equipment company in the areas of Service, Field Engineering, Product Development, Product Support, Prime Product, Engines and Parts Marketing throughout Latin America and Europe. Mr. Paris also brings to Water Technologies direct experience in running a heavy equipment dealership in the Northeastern part of Brazil with direct impact of significantly growing sales in several of the business lines in the dealership including the rental and power generation.

According to Water Technologies Inc.'s CEO, William Scott Tudor, "We are pleased to be working with Mr. Jeferson Paris. Mr. Paris brings his experience and expertise in opening new international distribution channels to Water Technologies and the GR8 Water line of Atmospheric Water Generators. The combination of remote power generation with water generation is now a reality. The challenge of penetrating new markets for our product line is now in the hands of a proven entity with a solid international distribution track record."

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About the Company

Water Technologies International, Inc. and its wholly owned subsidiaries, GR8 Water, Inc. (Great Water) and Aqua Pure International, Inc. (Specializing in Filtration Systems) are engaged in the manufacture and distribution of technologically advanced Atmospheric Water Generators (AWG). These unique devices utilize a patent pending air purification input system to produce clean, great-tasting, safe water from the humidity in the air. GR8 Water makes freestanding water factory units for the home or office and large, industrial-sized water units using a modular design that can produce up to thousands of gallons of water each day from ambient air. GR8 Water strives to make safe drinking water available to everyone on the planet, making the world a better place in which to live while nurturing the environment.

The Company has patents pending and has filed for additional patents with the USPTO. It has also filed globally through the Patent Cooperation Treaty. Its "Water village" trademark has been issued by the USPTO.

For additional information on the Company visit our website at [ www.gr8water.net ].

Statement as to Forward-Looking Statements.

Forward-Looking Statements

Certain statements in this release that are not historical facts are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements may be identified by the use of words such as "anticipate," "believe," "expect," "future," "may," "will," "would," "should," "plan," "projected," "intend," and similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the Company to be materially different from those expressed or implied by such forward-looking statements. The Company's future operating results are dependent upon many factors, including but not limited to the Company's ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its expansion plans; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; (iii) competitive factors and developments beyond the Company's control; and (iv) other risk factors. We assume no obligation to update the information contained in this news release.