Deep Ellum construction is hurting business


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Deep Ellum business owners say ongoing street construction is hurting their bottom line. And, they worry the problem will only get worse.
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Deep Ellum's Nightlife Dimmed: Bars and Restaurants Grapple with Construction Woes
Dallas, Texas – In the heart of Dallas' eclectic Deep Ellum neighborhood, where vibrant murals adorn brick walls and live music spills out from dimly lit venues, a different kind of disruption is echoing through the streets. Local bars and restaurants, long the lifeblood of this historic entertainment district, are sounding the alarm over ongoing construction projects that they say are severely hampering business. Owners and managers report plummeting foot traffic, slashed revenues, and an uncertain future as jackhammers and barricades replace the usual throngs of patrons seeking craft cocktails, gourmet bites, and late-night vibes.
Deep Ellum, a neighborhood with roots dating back to the early 20th century as a hub for blues and jazz, has evolved into one of Dallas' premier destinations for dining, drinking, and cultural experiences. It's a place where tattoo parlors coexist with upscale eateries, and street performers draw crowds alongside trendy speakeasies. But in recent months, the area's charm has been overshadowed by a series of infrastructure improvements aimed at modernizing the district. These projects, including road repaving, utility upgrades, and pedestrian enhancements, are part of a broader city initiative to revitalize urban spaces. While the long-term benefits are touted—safer streets, better accessibility, and increased appeal to tourists and residents alike—the short-term pain is proving unbearable for many small businesses.
Take, for instance, the owners of popular spots like Pecan Lodge, a barbecue joint renowned for its smoked meats, or The Bomb Factory, a concert venue that hosts everything from indie bands to major acts. Representatives from these establishments have voiced frustrations over how construction has turned bustling weekends into ghost towns. "It's like someone flipped a switch," said one bar owner, who preferred to remain anonymous to avoid potential backlash from city officials. "We used to have lines out the door on Friday nights. Now, with detours and closed sidewalks, people are just staying away. Our sales are down 40% compared to last year."
The construction in question stems from multiple overlapping efforts. The City of Dallas, in collaboration with the Texas Department of Transportation (TxDOT), has been working on Elm Street and surrounding arteries to improve traffic flow and add bike lanes. Additionally, private developments, such as new apartment complexes and mixed-use buildings, have contributed to the chaos with their own site preparations. Cranes loom over the skyline, and orange cones dot the landscape, creating a maze that's difficult for both drivers and pedestrians to navigate. Delivery trucks struggle to access loading zones, and valet services have been curtailed, further complicating operations for restaurants that rely on seamless customer experiences.
For many business owners, the timing couldn't be worse. Deep Ellum's economy thrives on events like festivals, art walks, and holiday celebrations, but the construction has coincided with peak seasons, exacerbating the downturn. A survey conducted by the Deep Ellum Foundation, a nonprofit dedicated to preserving the neighborhood's character, revealed that over 60% of local businesses have experienced at least a 25% drop in revenue since the projects began in earnest last fall. Some have resorted to drastic measures: shortening hours, laying off staff, or even temporarily closing doors. "We're not against progress," explained Sarah Thompson, manager of a craft beer bar on Commerce Street. "But this feels like it's killing us slowly. We've had to let go of three employees, and if things don't improve soon, we might not make it through the summer."
The ripple effects extend beyond individual establishments. Deep Ellum employs hundreds of people in the service industry, from bartenders and chefs to musicians and event planners. The neighborhood's economic vitality supports adjacent areas, drawing visitors who might also shop at nearby boutiques or attend shows at the Majestic Theatre downtown. When construction deters crowds, the entire ecosystem suffers. Local economists estimate that the district contributes millions annually to Dallas' tourism revenue, making any prolonged disruption a citywide concern.
City officials acknowledge the challenges but emphasize the necessity of the work. In statements to NBC DFW, representatives from the Dallas Department of Public Works highlighted that these projects are designed to address long-standing issues like aging infrastructure and flooding risks, which have plagued Deep Ellum for decades. "We're committed to minimizing impacts," said a city spokesperson. "We've implemented phased construction schedules and provided signage for detours. Additionally, we're working with business owners through regular town halls to address concerns." Efforts include temporary parking solutions and promotional campaigns to encourage patronage, such as "Support Deep Ellum" initiatives that offer discounts and shuttle services from nearby parking garages.
Despite these assurances, skepticism runs high among proprietors. Many point to past projects in other Dallas neighborhoods, like the Bishop Arts District, where similar construction led to temporary business closures but ultimately spurred growth. However, Deep Ellum's unique density— with over 100 bars, restaurants, and venues packed into a few square blocks—amplifies the disruption. "It's not just about the noise or the dust," noted Mike Ziemer, a promoter who organizes events in the area. "It's the perception. People hear about the construction and decide to go elsewhere, like Uptown or Lower Greenville, where things are easier."
Adding to the complexity are external factors, such as the lingering effects of the COVID-19 pandemic, which already strained the hospitality sector. Many Deep Ellum businesses were just beginning to recover from lockdowns and capacity restrictions when the construction hit. Inflation has driven up costs for ingredients and labor, squeezing margins even further. "We're fighting on multiple fronts," said a restaurant owner who has operated in the district for over a decade. "The construction is the straw that's breaking the camel's back."
Community advocates are stepping in to bridge the gap. The Deep Ellum Community Association has launched petitions calling for expedited timelines and financial relief, such as grants or low-interest loans for affected businesses. Social media campaigns, using hashtags like #SaveDeepEllum and #ConstructionBlues, have gained traction, sharing stories from owners and encouraging locals to visit despite the inconveniences. "This neighborhood is more than just a place to party," said association president Elena Garcia. "It's a cultural landmark. We need the city to prioritize our survival."
Looking ahead, there's cautious optimism. City plans indicate that major phases of the construction could wrap up by late this year, potentially aligning with the holiday season to boost recovery. New developments promise to bring in more residents and foot traffic, transforming Deep Ellum into an even more dynamic live-work-play area. For now, though, the mood is one of resilience mixed with urgency. Business owners are innovating—hosting pop-up events in less affected spots, partnering with food delivery apps, and even organizing "construction parties" with themed drinks to lighten the atmosphere.
As Dallas continues to grow, balancing urban development with the preservation of iconic districts like Deep Ellum remains a delicate dance. The current struggles highlight the human cost of progress, reminding us that behind every barricade are livelihoods at stake. For the bars and restaurants that define this neighborhood, the hope is that the end of the jackhammers will herald a return to the lively nights that make Deep Ellum unforgettable. Until then, they're calling on the community to show up, support local, and help weather the storm.
In the words of one longtime patron turned advocate: "Deep Ellum isn't just surviving—it's fighting to thrive. But it needs all of us to make that happen." As the city presses forward with its vision, the true test will be ensuring that the soul of this beloved district isn't lost in the process.
Read the Full NBC DFW Article at:
[ https://www.nbcdfw.com/news/local/deep-ellum-bars-restaurants-say-construction-hurting-business/3889423/ ]