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Childrens Place Retail Stores (PLCE) Daily Short Sale Trading Volume Through 12-2-09. Over 23 Million Shares Shorted in Past 4


Published on 2009-12-03 11:56:22, Last Modified on 2010-12-22 17:42:08 - WOPRAI
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December 3, 2009 / M2 PRESSWIRE / BUYINS.NET, www.buyins.net, a leading provider of Regulation SHO compliance monitoring, short sale trading statistics and market integrity surveillance, has reviewed the NYSE, NASDAQ, BX, CHX and NSX Daily Short Volume Report through Wednesday, December 3, 2009 and come to the following statistical conclusions. The chart below shows aggregated daily short volume in The Childrens Place Retail Stores (NASDAQ: PLCE) for August through December 2, 2009. Over 23 million shares have been shorted since August 3, 2009. PLCE has dropped from $37.00 to $28.00 since November 11, 2009. There has been a $246 million drop in market cap in the past 3 weeks ($9.00 decline on 27.39 million shares outstanding). PLCE management and shareholders should contact tom@buyins.net immediately to discuss solutions to the short selling problem in its shares. For access to real-time, daily and monthly short sale trading statistics along with technologies designed to protect your investments from abusive, manipulative or illegal trading, go to http://www.buyins.net .

Date Short Volume Total Volume Percent

12/2/2009 290,077 998,000 29.07%

12/1/2009 357,994 1,000,900 35.77%

11/30/2009 417,964 1,381,100 30.26%

11/27/2009 124,895 452,600 27.60%

11/25/2009 195,700 594,400 32.92%

11/24/2009 300,305 886,000 33.89%

11/23/2009 171,731 567,400 30.27%

11/20/2009 262,120 760,200 34.48%

11/19/2009 403,614 1,220,500 33.07%

11/18/2009 169,998 1,202,500 14.14%

11/17/2009 206,684 690,600 29.93%

11/16/2009 165,349 868,600 19.04%

11/13/2009 215,433 813,800 26.47%

11/12/2009 168,890 380,200 44.42%

11/11/2009 249,182 704,500 35.37%

11/10/2009 176,526 697,400 25.31%

11/9/2009 229,387 790,500 29.02%

11/6/2009 297,483 852,300 34.90%

11/5/2009 610,167 1,867,100 32.68%

11/4/2009 187,585 783,300 23.95%

11/3/2009 190,553 549,100 34.70%

11/2/2009 436,607 997,600 43.77%

Total 23,183,048 77,059,566 30.08%

* Daily Short Volume chart has been truncated for viewing purposes. Totals include short volumes starting August 3, 2009 and through yesterdays close.

Click here to view chart:

In late October 2008 the SEC updated Regulation SHO requiring that all short sellers must locate, borrow and deliver any shares they have shorted, no exceptions, by T+3 settlement date. If not, a buy-in must be forced by the broker dealer that the short seller transacted through by the opening of the market on T+4. Since a company first appears on the naked short list when short sellers have been failing to deliver for 5 consecutive trading days, stocks should theoretically never be on the naked short list again. BUYINS.NET will monitor the exchanges naked short lists daily and issue an alert and notify the SEC and FINRA should short sellers fail to deliver on any short sales.

Reg SHO Rule 204 (i) requires brokers to deliver shares on long and short sales of publicly traded equity securities by settlement date, (ii) continues to require brokers to close-out fails to deliver by the beginning of trading on T+4 for short sales and T+6 for long sales, (iii) precludes clearing brokers and their introducing brokers from selling short a security, other than on a pre-borrowed basis, if a fail to deliver in that security is not timely closed out until the fail is closed out and that close-out transaction settles, (iv) allows clearing brokers to allocate fails to introducing brokers and (v) continues to permit brokers to rely upon pre-fail credit to satisfy Rule 204's close-out requirement to avoid the pre-borrow requirements when a fail at a clearing broker has not been closed out. However, the SEC liberalized certain of these provisions in several regards. For example, permanent Rule 204 now allows a broker to close-out a fail on a long sale by borrowing the security, whereas Rule 204T had only permitted closing out long fails by buying-in, which should alleviate some of the buy-in risk for investors that experience long fails. Similar relief was extended to close-outs for market maker fails, so that a fail from a bona fide market making transaction (including short and long fails) can now be closed out by the beginning of trading on T+6 by borrowing the security. Further, Rule 204 now permits a broker to borrow securities to obtain pre-fail credit for early close-outs, whereas temporary Rule 204T only permitted pre-fail credit to be obtained by purchases of securities.

The SEC refused requests to extend the close-out deadline for fails to deliver to the close of business on the close-out deadline, choosing instead to retain the requirement that all fails be closed out by the beginning of trading on the applicable close-out deadline. The Commission also rejected requests for a fail to deliver exception that would have provided an exception from the close-out requirements if a clearing broker's fail position was below a certain amount but said that it would continue to monitor whether a de minimis or odd lot exception could be warranted.

The Childrens Place Retail Stores, Inc. (NASDAQ: PLCE) operates as a specialty retailer of childrena�s merchandise in North America. The company designs, contracts to manufacture, and sells merchandise under the proprietary aThe Childrena�s Placea� brand name. It specializes in childrena�s clothing and accessories ranging from newborn to 14 years old, including girls and boys, baby girls and boys, and newborn. Its product lines consist of clothes, outfits, baby necessities, tops, bottoms, jeans, swimwear, sleepwear, outerwear, shoes, clothing accessories, underwear, and novelty items, as well as Halloween costumes. As of August 29, 2009, the company owned and operated 941 aThe Children's Placea� stores and an online store at www.childrensplace.com. The Childrena�s Place Retail Stores, Inc. also provides private label credit cards to its customers through a third-party financial institution on a non-recourse basis. The company was founded in 1969 and is headquartered in Secaucus, New Jersey.

BUYINS.NET, www.buyins.net, monitors trading in all US stocks in real time and maintains massive databases of short sale and naked short sale time and sales data, short squeeze SqueezeTrigger prices, market maker price movements, shareholder data, statistical data on earnings, sector correlation, seasonality, hedge fund trading strategies, comparable valuations. Reports include:

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