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Xcellink Announces Consumer Identity Protection in eCommerce System as Mobile Payments Becoming More Popular With Web Merchants

^{Published on 2009-11-12 03:08:29 - Market Wire}
 

LAS VEGAS, NV--(Marketwire - November 12, 2009) - Xcellink International Inc. (OTCBB: [ XCEL ]), a developer of patented mobile payments & banking platforms, has announced the details of some of the consumer protection features contained in patents held by the company for a system and method that enables eCommerce transactions without passing private information or even the identity of the consumer to the trader. The full details of the method are included in Xcellink patents in 15 major jurisdictions covering a great many states and countries.

The patents cover a critical element of the emerging technology of mobile communications to individuals using mobile phones and similar devices with network capability allowing traders and customers to exchange information directly avoiding the use of cash or cards and their equivalents. General phone networking permits new forms of contract management and extends the concepts of financial transactions to include warehousing, delivery, taxation, and all the aspects of consumer protection that will be demanded in the future.

A key feature of the Xcellink system is the privacy that is afforded to consumers. The Xcellink management system operates on behalf of the consumers as part of the consumerization of commerce in the 21st Century. Unlike other electronic payment systems where the electronic card systems and payment mechanisms operate on behalf of the traders, Xcellink is the agent of the consumer, and the consumer has control of what information is provided to others.

Thus consumer identification is restricted, and although it is an important part of identifying the consumer in a transaction with a trader, that level of information is restricted to the process that affects what the individual consumers want -- like the place of goods delivery -- and to assure quality, and of course from the perspective of the Trader, that associated payments have been affected.

Despite the economic downturn, Web-savvy merchants are seizing the opportunity to put their storefront in the consumer's pockets, says George Peabody, director of Mercator Advisory Group's emerging technologies advisory service -- and they're not willing to wait for Near Field Communications to arrive to kickstart sales.

"The remote payment proposition has been largely off the radar of many in the payments industry," says Peabody. "But merchants with an eye on customer experience management and relationship building see mobile as a direct avenue to their consumers."

About Xcellink

Xcellink International Inc. is a developer of advanced platform-independent customer-centric payment systems and methodologies. Xcellink's patented system has the technical ability to replace all credit, debit, charge and smart cards, providing all functions of order, warehousing, delivery and payment for all types of goods and services in a customer-centric manner that is more efficient, economical, and secure than systems operating today. Xcellink's unique process enables customers, rather than the merchant, to initiate, control and pay for all transactions, without the need for credit cards, in real-time anywhere, anytime, and at a fraction of the cost of current transactions. Please visit [ www.xcellink.com ]

Forward-looking statements in this release are made pursuant to the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. Investors are cautioned that such forward-looking statements involve risks and uncertainties, including, without limitation, continued acceptance of mentioned products, increased levels of competition, new products and technological changes, dependence upon third-party suppliers, intellectual property rights, and other risks detailed from time to time in reports filed with the Securities and Exchange Commission.