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DC Brands International, Inc.: DC Brands Adds a Gym and Fitness Specialist to Sales Team

^{Published on 2009-05-20 14:15:43, Last Modified on 2009-11-02 12:09:19 - Market Wire}
 

DENVER, CO--(Marketwire - May 20, 2009) - Today, DC Brands International, Inc. (PINKSHEETS: [ DCBR ]) is proud to announce that they have added yet another great addition to their sales team, Mr. Carlos Aviles. Mr. Aviles has joined the company as the National Fitness and Gym Retail Sales Manager. His focus will be on gyms, health clubs, fitness centers, sporting goods stores and health foods stores. He has over 16 years of experience in the Specialty Fitness and Health Club industry and his dedication to that industry has afforded him numerous successful business ventures with companies such as Costco, Gold's Gym, Anytime Fitness, and Gym Source Fitness Stores. Carlos also has a proven track record of building brand awareness and establishing distribution where no prior development efforts existed. He comes on board to establish H.A.R.D. Nutrition in every health club and specialty fitness retailer across the United States and has hit the ground running with dozens of contacts he has already reached out to; sending introductory kits with products samples.

Mr. Aviles said, "I have been in the fitness industry for most of my adult life and, in my personal opinion, H.A.R.D. Nutrition has the best array of all natural vitamins and supplements available on the market today. They have a lot of great products for everyday people that really work. I come from the world of athletes, being a power lifter, that are pushing their bodies to do things nature never intended; and that means you are tearing the body down. If you are going to train that hard and want to stay competitive and injury free, you have to replace and replenish what your body needs. In my 16 years in the business, I have never found anything that works as good as H.A.R.D. Nutrition products. I am proud to be a part of this great team and look forward to earning my stripes. I have a lot of great things in the works and will work hard to keep everyone up to speed with my progress."

About DC Brands International:

DC Brands International, a publicly traded company under the ticker symbol (PINKSHEETS: [ DCBR ]), presently specializes in and manufactures health products. Established in 1998, DC Brands went public in 2005 producing a number of lines of energy drinks. DC Brands then purchased the assets of H.A.R.D. Nutrition and began its quest to produce a new health line of products. DC Brands is now proud to announce the release of their new H.A.R.D. Nutrition Functional Water Systems, which is set to revolutionize the functional beverage category.

For more information on DC Brands International, visit their website at [ www.HardNutrition.com ].

Note: Except for the historical information contained herein, this news release contains forward-looking statements that involve substantial risks and uncertainties. Among the factors that could cause actual results or timelines to differ materially are risks associated with research and clinical development, regulatory approvals, supply capabilities and reliance on third-party manufacturers, product commercialization, competition, litigation, and the other risk factors listed from time to time in reports filed by DC Brands International with the Securities and Exchange Commission, including but not limited to risks described under the caption "Important Factors That May Affect Our Business, Our Results of Operation and Our Stock Price." The forward-looking statements contained in this news release represent judgments of the management of DC Brands International as of the date of this release. DC Brands International and its managers and agents undertake no obligation to publicly update any forward-looking statements.